DMOs & tourism boards

Boost visitor arrivals to your destination with Dida

A step-by-step approach to driving more PAX & real bookings

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gain valuable exposure

Campaigns targeting valuable distribution channels

Our marketing campaigns are designed to give you even more exposure in our high-value channels...

Simplify

Driven by tech

simple yet effective

How we increase PAX to your destination

Our 5-step plan to boost exposure and significantly increase bookings...

step 1 - data-driven insights

Identifying real demand

With 2 billion daily searches, we analyze:
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• Where demand is highest – Key source markets & travel corridors
• How travelers book – Lead time, length of stay, ADR, seasonality
• Who to target – Luxury, leisure, corporate, MICE, FITs, groups

We turn this data into actionable strategies that drive measurable visitor growth.

step 2 - CUSTOM strategy

Maximising conversions

We design a targeted campaign to:
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• Identify the most effective channels
• Optimize visibility in key source markets
• Align with your marketing goals for maximum impact

We don’t just sell ads—we position your destination to drive real results.

step 3 - destination boost

Strengthening your destination's appeal

Our sourcing teams work on the ground to:
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• Secure exclusive promotional rates with 100,000+ contracted hotels
‍• Enhance partnerships with hotels, attractions, and activity providers
• Build compelling travel packages to increase conversions

We ensure your destination stands out and is bookable.

step 4 - activating sales

Activating sales in key source markets

Your DMO may not have strong reach in China, India, or Southeast Asia—but Dida does. We mobilize our global sales teams to actively sell your destination:
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• 100,000+ travel buyers – agencies, tour operators, TMCs
• Roadshows, trade events, workshops & direct meetings
• Targeted social & digital marketing campaignsWe already sell your destination—now we amplify the effort.

step 5 - MEASURABLE roi

Measurable ROI: Tracking real growth

With 300,000+ daily bookings, we track every campaign’s impact:

• +20% PAX growth on average during campaigns
• Transparent reporting on bookings & market share shifts
• Full visibility on how your marketing investment delivers results

Our success is measured by one thing: more travelers to YOUR destination.

tailormade

How about something bespoke?

Point of Sale

We can build a strategy to get you inside the stores of our clients with some attractive point of sale marketing.

Events

Events are bigger than ever, and we can work together to build a strategy that works for you!

Social Campaigns

Social campaigns work wonders for engaging with new audiences. Let's create one just for you!

WHY DIDA?

All eyes on your destination

Six reasons why you should partner with Dida to market your destination:

Access fast growing, hard-to-reach source markets.

Drive more international tourism to you destination.

Drive significant incremental PAX into your destination.

Enhance the brand awareness of your destination.

Encourage extended visitor stays in your destination.

Educate travel trade professionals about your destination.